1. 做好郵件模板,把系列產品信息提供給買家做選擇
2. 推薦自己的優勢產品
3. 如果買家提供了網站,要重點參考,以解讀更多信息。
我們可以再看一下下面這個范例:
Dear Sir or Madam,
Thank you for your enquiry , we are a proffesional sport shoes supplier from china ,and we would like to do business with u , welcome to visite our website and see what you are interested , and then we can discuss in advance , ok? Hope hear from you soon ,thanks !
Yours sincerely ,
Jack
這是一封中供會員對于買家的通用回復。從這封郵件里我們得不到任何有價值的信息,除了知道這是一家做運動鞋的供應商之外,其它的信息一無所知,甚至連是什么類型的運動鞋也不是很清楚,其中還出現一些拼寫的錯誤,以及一些不正式的縮寫與太過口語化的表達(已用紅色的字標出的部分),試想,這樣的回盤買家的回復率是多少?
改進版:
Dear Sir or Madam,
Thank you for your inquiry of date XXXX.
Established in 1994, XXXX Co., Ltd. is a professional manufacturer of sports shoes, such as basketball shoes, hiking shoes, running shoes etc.. Since the end of 1999, we have imported advanced production line from Germany, meantime, our factory passed ISO9001, and now we are supplying for many world famous companies.
To have the honour of commending our saleable goods on the USA market for your reference:
1. Basketball shoes
SMPLE 1
Model: HX001
Description: XXXXX(產品的優勢)
Size: XXXXX
MOQ: XXXXX
Delivery time: 7 days after receive 30% deposit
Price term: FOBXX
Payment term: L/C
Package: 1 pier/box 12box/ctn, 100ctn/40HQ
OEM: Yes
2. Hiking shoes
SMPLE 2
Model: HX001
Description: XXXXX (產品的優勢)
Size: XXXXX
MOQ: XXXXX
Delivery time: 7 days after receive 30% deposit
Price term: FOBXX
Payment term: L/C
Package: 1 pier/box 12box/ctn, 100ctn/40HQ
OEM: Yes
……….
For the further information, please welcome to visit our website: www.XXX.com.
If you have any questions, please do not hesitate to inform us, we will be very pleasure to do serve for you.
We are looking forward to hear from your early reply.
Sincerely yours,
Mr. Mike Wells
Sales manger
XXXXXXXXXXX
ADD:XXXXXXXX
TEL:
FAX:
E-Mail:
Trade manager:XXX