Dear Dardo,

　For Evian and Wins order, please confirm my price. That’s the best price I can offer you, even I should bargain with financial department to accept this order.

　For Wal-Mart order is really tough, in order to meet your target, I have to lower some costing.

　Cut Optical output / YUV output / VGA output. That means back panel output:

　Audio: 5.1CH / Coaxial

　Video: Composite / S-VIDEO

　No spare parts

　One user manual, 2.1 RCA cable, without battery

　40K, US$19.5/set

　It’s only for one lot order, not compared with others, and specially for you, never at such low price, please keep it secret. You’d win this order.

　Best regards,

　Aaron

　Notes

　價格談判的過程中，銷售價格幾乎接近公司的最低接受價格，根據和客戶之間的溝通，要估計客戶可以接受的價格，另外對比較合理的價格，也要有所堅持。最后以合理的方式和方法，向客戶提供合適的價格和優質的服務。

　文中，堅持不等于要長篇大論，而是以簡明，簡潔的方式向客戶說明自己給出的價格真的十分優惠。并以對比的方法再次向客戶言明價格的優惠。如此優惠的價格是特別報給他的，希望彼此之間的合作可以有效達成。